The future of real estate


Recently on Friday 21st August we had the pleasure of attending Core Logic RP Data’s Mega Trends Masterclass here in Brisbane. This encompassed an abundance of information by a host of industry leaders, including a fabulous presentation by Greg Dickason. It was called ‘The Future of Real Estate’.

Greg’s seminar offered a wealth of knowledge. However, one of the key points that came from his session was to ‘be generous and share your expertise’. On that note, we thought we’d take this opportunity to reveal the seven core messages that Greg discussed in his presentation.

The connected community
Let us start by first saying that Greg’s presentation was a real eye-opener into the world of real estate and how it is ever-changing. Greg covered what he considered to be the latest megatrend – the connected community! This looks at how the internet plays an important role in connecting today’s mobile buyer in a world where everything is connected - gone are the days where distance forged any hurdles because nowadays everybody is just one click away.

Get ready for the bang!
Greg talked about something called the ‘innovation disruption curve’ – this looks at industries that are affected by technology and then put on a chart outlining which will be most affected. Real estate sat smack bang in the group, which he suggested made up 32 per cent of the Australian economy and was likely to have the harshest impact – he called it a ‘short fuse with a big bang!’

 

Long live the cloud

What is driving this new change? Dickason says it is a plethora of technological components, one of which is the cloud. That space where everything on the internet exists and information is available – always!

Always on but seldom paying attention
One of the issues that Greg raised in his presentation was this idea where today’s clients are always actively on their technology – and thus always available. However, available is one thing but getting their attention is another. These days everyone is so busy multitasking that it is proving harder and harder for businesses (including real estate agents) to cut through all that noise and clutter.

Everyone wants a piece of buyers and sellers
Once upon a time buyers and sellers were at the agent’s disposal. Not anymore. According to Greg, everyone wants a piece of the pie, including mortgage brokers, portals and media, banks, insurance companies and service providers. For the client’s perspective that is a lot of people and business trying to get their attention. Back to point four we go.

 

 

Get better at embracing change

This point was not new to us here at HSBP – just ask our clients. In fact over the years we have learnt to embrace change, not run from it. In fact, our innovative thinking and fresh approach to investing and realty is what fast paved HSBP as one of today’s leading real estate agencies here in the Brisbane CBD.

Understand the power of lifelong relationships
Again, while Greg made a big point of this topic, it was not quite so new for us at HSBP. We have been around for 11 years – a long time in our industry and something we have done based on the strong relationships we have forged with our clients. Anyone that knows Hannah Schuhmann and the HSBP team, will understand the very importance we place on the solace of building lifelong relationships.

Here at HSBP we pride ourselves as industry professionals who remain up to the minute and understand the latest industry trends – this includes attending seminars and workshops just like’s Greg’s.

We find value in information and pass this knowledge onto our clients with every conversation we share. So, if you want to speak to an innovative team that embraces change and looks toward the future, give the HSBP group a call on 0419 782 133 and set up an appointment today.

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